Gym memberships, unlimited vacation, chef-cooked meals, a gourmet snack bar, free beer on Fridays, video games in the employee lounge — the list goes on. These are just some of the 'perks' new companies, startups with a 'supportive workplace culture',

Australians: What's in your 'digital wallet'?Pretty soon, it could be the entire contents of your physical wallet, digitised. From loyalty cards and rewards programs to transit tickets, IDs and more. The digital or 'eWallet' is on the rise and is

Long gone are the days when a heartfelt "Enjoy your purchase" and a cheery "Have a nice day!" were the only things your business needed in order to keep customers coming back. When a pat on the back and a

Sometimes, a membership platform may seem like an insignificant slice of business pie. After all, you are focussed on pushing sales and growth, right? And that means you have to concentrate solely on outreach, new advertising angles, and increasing your

Our modern lives are becoming progressively digitized. If businesses embrace that, the benefits are plentiful - and here's why. The incredible advances in technology have streamlined and simplified our day to day lives and experiences. We can now do just

In a world of rapidly-morphing job markets, you may find yourself constantly on the run to ensure your business has a steady and reliable pool of skilled employees. Long gone are the days where loyal workers would keep clocking in

Who Doesn't Enjoy Receiving Rewards? The mechanism of behaviour/reward is something that is hard-wired into our systems, and many psychologists would argue that it forms the basis of everything we do. Therefore. dispensing rewards to your customers, members, and staff

Traditional Marketing is Dead. Well, at least it almost is!In this super-fast, technologically-hyped-up modern age, businesses can no longer cast a wide net over their target audience via mass-marketing methods and then lie in wait for customers to swim into