Work culture can change in an instant.  Has anyone noticed that Uber, once embroiled in controversy, is back to being one of the most coveted places to work? According to reports by CNBC, Uber’s progress just one year later includes

Digitising your next stakeholder engagement strategy Every organisation depends on its stakeholders for success. Members, customers, and employees are the linchpins of either failure or long-term success. As core components of any winning strategy for long-term achievement, organisations must communicate

With user segmentation, marketers have been able to categorise customers into groups or further subgroups for targeted communication. Personalisation takes this a step further by personalising individual customer experiences, thereby helping to increase each customer’s lifetime value. The use of

Turning every employee into a thriving learner In-tune business leaders understand the value of having every member of their team aligned with their brand’s goals. Employees who embrace the mission, vision, and values of an organisation help contribute to its

One digital payment at a time If anyone could unseat Saudi’s Aramco from its spot as the highest IPO debut, it would be Jack Ma’s Ant. Even though it’s only selling about 11% of its shares, experts value the online

Employee recognition is more important than ever COVID-19 has wreaked havoc on our world this year. Businesses shut down, people got laid off, and some lost their jobs altogether. In this changing world, it’s now more important than ever for

What is wellness? At a global level we await a solution to end this madness as countries race to find both medicines and vaccines for the COVID-19 pandemic. With life settling into the new normal, wellness at work has never

What is workplace culture? One of three definitions the Merriam-Webster Dictionary provides for culture is, “the customs, arts, social institutions, and achievements of a particular nation, people, or other social group.” Does the workplace truly fit this definition? Absolutely. Workplaces

Understanding Rewards and Recognition As the landscape of employee Rewards continues to change, employers search for ways to create innovate existing Rewards and Recognition efforts to keep employees engaged and satisfied. Employees who feel valued are more productive and engaged with

A customer experience strategy is crucial Brands can come up with the best marketing campaigns on the planet and still fail to prosper. All the bells and whistles and flashy advertisements promising free and discounted products only get companies so