Blog Posts, Case Studies & Thought Leadership

Ever heard of a Loyalty Fintech? If the answer's no, don't worry – you're not alone. Below, we break down what this revolutionary new technology is and how it can help your business.

What do workers look for when it comes to joining a new company? What makes team members stick around for longer, remaining loyal to their employers? There are many answers to these questions, but one of the key aspects is recognition. To put it simply, people like to be recognised for the good work that

The Power of Points: The True Potential of Loyalty Points for Your Customers. Loyalty cards have been a common sight in the wallets of Australians for decades. These handy bits of plastic give customers the chance to save when they shop at their favourite stores and give retailers and other businesses a way to foster customer loyalty in the long term

With user segmentation, marketers have been able to categorise customers into groups or further subgroups for targeted communication. Personalisation takes this a step further by personalising individual customer experiences, thereby helping to increase each customer’s lifetime value.